Course Description:
The Advanced Program in Digital Marketing with Gen AI is a comprehensive course designed to equip students with practical knowledge in marketing, artificial intelligence, and data-driven strategies. It prepares learners for successful digital careers across e-commerce, social media, paid advertising, and analytics. This program delivers the cutting-edge skills needed to succeed in today’s fast-evolving digital landscape.
Duration: 120 Hours
What You'll Learn:
- Foundations of Digital Marketing
- Concepts of Web Design and Development
- Search and Display Marketing
- Social Media Marketing
- Role of AI in Digital Marketing
- Paid Advertising Strategies
- Advanced Analytics
- Advanced Marketing Automation
- Data Privacy and Digital Marketing Ethics
- Portfolio Powerhouse
- Career Launchpad
🧰 Software/Tools Covered
Google Ads
Google Analytics
SEMrush
SpyFu
UberSuggest
SocialPilot
Canva
Hootsuite
Mailchimp
Zapier
Bitly
Trello
HubSpot
WordPress
Job Profiles
Digital Marketing Executive
Plan and execute digital campaigns across platforms to drive brand visibility and engagement.
SEO/SEM Specialist
Optimize website content and manage ad strategies for search engines to improve visibility.
Digital Marketing Consultant
Advise brands on strategies, tools, and trends for better digital performance and ROI.
Social Media Strategist
Develop and manage effective social campaigns to grow audience and engagement.
Paid Media Specialist
Manage paid advertising campaigns across platforms like Google Ads and Meta Ads.
Marketing Data Analyst
Track performance metrics and translate data into actionable insights for better decisions.
Ready to Start Your Creative Journey?
Join the Web & Graphics Design course and build your future with us.
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